The Money Is Coming

It’s a day away from needing to pay rent, which I still haven’t quite figured out how I’m going to pay, but somehow I realize that it will be ok. The Community that I am a part of has been sufficiently strengthened, and I have connected so heavily with it for the past several months, that it is time to begin to utilize it.

One thing that I realize is that the money has already started coming. I’ve been stressing about Short Term Finance, the only starred item on the Sour Flour Bubble Chart, for too many months now. Short Term Finance should have been covered back at the end of 2009, when we received generous donations from a few individuals. Since December of 2009, Sour Flour has now received over $5,000 through Dough Nation, Bread Training, Dough To Go, Bagel Monday, and finally as of 2 days ago, bread sales.

Although the initial plan for Sour Flour was to sell bread (1000 loaves a day, 250 days out of the year, $4 a loaf), I resisted actually selling it for more than half a year. Now, selling bread is clearly defined as one of Sour Flour’s Goals. I have been a bit uneasy about selling bread, because I’ve seen so much value created through free bread, but I realize now that you can do both. To begin the bread sales, we are using United Market, which has been asking us to stock bread for them for many months.

And now that there are bread sales, I can finally get comfortable looking for investors. Sour Flour is a for profit organization, that happens to have values that align heavily in the non profit world. Many of our activities fall under the non profit jurisdiction, so we have partnered with Joyful Living to allow donors a tax deductible way to support us. But that does not take away from the fact that we will be making money. Sour Flour is at least a million dollar organization, and considering we have 1000 shares of stock, we will begin selling shares for $1,000.

If you would like more information about Sour Flour, you should come pick up some bagels on Bagel Monday, get some Bread Education, or just come over to the Sour Flour Lab to hang out and eat bread. I’m available by phone at 415-509-3380, or email at danny@sourflour.org.

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